Unibet Launches New Pittsburgh Steelers Themed Live Blackjack
Global sports betting operator and Kinship group Mark Unibet continues to build on its partnership with the NFL franchise Pittsburgh Steelers with the launch of a new themed casino game that was launched in Pennsylvania.
The couple entered into an alliance in August when Unibet became the team’s official sporting partner. The new casino game is a live dealer experience that will help Keystone State online casino players experience the classic version of blackjack while giving it a fan touch.
Play Live Blackjack with the Pittsburgh Steelers
To provide this experience, Unibet has contracted the services of Evolution, a global live dealer casino experience giant. As a result, players will have access to the best live dealer streaming from Evolution’s dedicated studios and deliver a true Steelers experience.
Commenting on this partnership, Kindred SVP US Manuel Stan argued that the group is happy to expand its product offering with the Steelers and add a themed blackjack game to the portfolio of Unibet casinos in Pennsylvania.
“Our Pennsylvania customers are very engaged with our casino and sports betting products and deserve a top notch experience. Thanks to this game, we are able to provide them with a new interactive way to play with Unibet.
Unibet is actively improving the experience for Pittsburgh fans. The bookmaker was able to introduce fans to the Unibet Tailgate area during home games and made it easier for fans to meet the legends of the team. Unibet continues this momentum by adding the Steelers Mount Rushmore Contest, which allows fans to get autographs from their favorite Pittsburgh legend and take a quick visit to the Steelers Hall of Honor.
Sportsbooks partnering with various operators
The Steelers have been courted by many contenders over the past few months. The team selected BetMGM as their official gaming partner in 2020. Meanwhile, partnerships between sports betting and leading organizations have mushroomed.
DraftKings has become a partner of the National Hockey League and Turner Sports. Individual sports betting companies such as Betway have sought various important deals with sports franchises, such as the Philadelphia 76ers, in an effort to build brand awareness and provide a range of experiences entirely focused on sports fans. Kindred has partnered with the Quechan Tribe to promote the brand in Arizona as Unibet pursues new market activations and grows its presence across the United States.