Gambling operator Kindred faces coercive fine in Norway despite market exit

Posted: Nov 21, 2022, 6:54 a.m.

Last update on: November 21, 2022, 06:54h.

Global gaming operator Kindred Group has been battling Norway for years over its inability to be part of the country’s gaming market. Faced with potential multi-million dollar fines, he eventually relented and agreed to step down, but that decision doesn’t keep the Norwegian Gaming Authority (NGA) away.

Norway Flag
The Norwegian flag flies on the mast of a ship. The country continues to seek a multi-million dollar fine from gaming operator Kindred. (Image: Shutterstock)

Kindred has repeatedly questioned Norway’s stance on gaming, which it controls as a monopoly. The company said it would continue to serve gamers nationwide, even though it knew the NGA could fine it up to $42.7 million.

Then, last month, the company backtracked. It said it would no longer provide its services to Norwegian consumers and would stop offering its platform, controlled by Maltese subsidiary Trannel International Ltd, in the country. He should have continued actively in the country and earned income from it.

Norway faces Kindred in legal battle

Kindred today announced that the NGA is continuing its “coercive fine” against the company. He describes the fine as inapplicable and undertakes to continue to fight it in court.

Since Trannel holds a license from an approved European Union (EU) jurisdiction, Kindred believes this is enough for them to be able to offer their gaming services across the region. Now that the company has withdrawn from the Norwegian market, it believes the country has no legal grounds to attempt to collect the fine.

When Kindred withdrew from Norway, it removed all Norwegian references from its website, including the country’s language and flags. Additionally, it no longer offered customer service representatives in Norwegian and ceased marketing in the country.

However, he didn’t completely turn off the switch. Kindred still allowed Norwegian customers to sign up, but only passively.

As a result, the NGA believes the company is still “targeting” Norwegian consumers and wants their money. Kindred mocked the attempt, saying it’s “completely legal for Norwegian residents to access and use international gambling services” that are licensed in the EU or Economic Area. European.

Kindred is also facing problems on another front. Late last month, he announced his bookmaker Unibet would be leaving Iowa, the result of a transition to focus on states where it can offer multiple gaming options.

Kindred goes green

This, however, was not bad news for Kindred. The Science Based Targets Initiative (SBTi) has independently validated Kindred’s revised climate targets, an initiative that encourages climate action in the private sector.

To achieve the goals of the Paris Climate Agreement, an international treaty on environmental issues, some standardized emission reduction measures have been created. Behind these measures are the Global Impact division of the United Nations, the World Resources Institute, the World Wide Fund for Nature and the CDP (formerly known as the Carbon Disclosure Project).

Kindred is committed to reducing its absolute greenhouse gas emissions in Scopes 1 and 2 by 90% by FY2027, beginning FY2019. application 1 are those resulting from the combustion of fuels in a company’s own facilities, according to the SBTi. Scope 2 covers those related to the purchase of energy.

Kindred also pledged to reduce absolute greenhouse gas emissions by 35% over the same period. The company said in a statement that these goals will serve as the framework for its sustainability initiatives going forward. He added that they will also allow him to “align his carbon reduction targets with science-based standards across his business operations.”